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Branding
Branding Project
This project is mainly about designing a product for a brand. Recently, more and more car companies choose to produce electric cars because they are more environmentally friendly than gasoline cars. However, the charging stations actually are not so common in every place. So, what I design is a portable e-hybrid car charger, and it is also a voltage converter which is convenient for hybrid cars to charge at any fixed charging port.
Porsche is my favorite car brand. The feeling that Porsche gives me is simple but not simple. So I chose solid colors like jet black as the main color of my charger. And the main body contains a charging gun, cable storage, battery, and touchscreen.
Inspirations
Details
Sketches & Scene view
Color choices
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